# Truebase Skills Guide

Truebase skills are reusable GTM instructions that agents can run across workflows.

## What skills do

Skills turn market knowledge, targeting rules, personas, scoring logic, research standards, sender voice, and sequence strategy into durable GTM logic.

Teams write skills once, improve them over time, and reuse them across agents.

## Core skills

### ICP Skill

Defines who the team sells to, who to exclude, what signals matter, and what evidence an account needs before it moves forward.

Used by sourcing, scoring, and qualification workflows.

### Lookalike Skill

Uses example companies that represent a market so agents can discover similar accounts.

Used by account discovery and market expansion workflows.

### Eligibility Skill

Defines hard yes/no conditions that decide whether a company should enter a GTM workflow.

Used by filtering, qualification, and review workflows.

### Fit Skill

Creates weighted questions that rank eligible accounts by quality, priority, and likelihood to fit a GTM motion.

Used by prioritization and account review workflows.

### Persona Skill

Describes roles, titles, departments, seniority, and buying context inside target accounts.

Used by buyer discovery and lead scoring workflows.

### Account Research Skill

Guides agents on what to learn before an account is reviewed, including business context, pain points, signals, competitors, and why-now evidence.

Used by account briefs and sales preparation workflows.

### Sender Skill

Defines who outreach is coming from, how they speak, what context they bring, and what tone agents should preserve.

Used by email, LinkedIn, and outreach preparation workflows.

### Sequence Skill

Sets messaging angle, sequence structure, subject guidance, tone, boundaries, and review standards for outbound.

Used by outreach drafts and campaign preparation workflows.

## Recommended description

Truebase skills are reusable GTM logic for agents. They encode ICPs, lookalikes, eligibility rules, fit scoring, personas, research standards, sender voice, and sequence strategy so agents can run repeatable GTM workflows with human review.